4 Great Ways to Maximize Soup Sales

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Many people enjoy consuming soup throughout the world, especially in the United States. In fact, research shows that American eat over 10 billion bowls of soup annually. If you either run or are thinking about running a soup shop of your own, it’s important to learn how to remain profitable. Here are four popular tips for increasing sales at your soup shop.

  1. Don’t Forget About Rotating Menu Options

    Eating the same food can become quite boring. Therefore, it’s important to offer your customers a wide range of soups to enjoy. If you’re wondering what types of soups to consider carrying, it’s wise to look for what foods are in season. By doing this, you’re able to ensure that your soups are extremely fresh which customers will love.

  2. Give Customers More Freedom

    Research from 2016 found that 32.1% of all deli operations were planning to enhance their soup stations. Considering that, it’s important to offer a station which allows your customers to customize their soups. Another great way to increase soup sales is by setting up some type of toppings station. A topping station typically features a wide range of ingredients for customers to add to their soups. For instance, many eateries offer crackers, cheese, and dressings at their respective topping stations.

  3. Offer Options for Vegetarians and Vegans

    You’ll find that many people enjoy hot soup because it’s a light and healthy food option. However, certain types of customers might need soups with no meat or dairy ingredients. Therefore, it’s wise to have soups that are vegan and vegetarian friendly. This helps to ensure that all type of customers will be able to choose a soup they enjoy.

  4. Provide Customers with Portable Cups and Bowls

    Before opening your soup shop, it’s important to have an adequate supply of cups and bowls. While bowls are great for customers dining at your restaurant, not everyone will have time to eat there. Considering that, it’s wise to find hot cups wholesale for this purpose. Finding hot cups wholesale allows you to order large quantities at great prices. In turn, your customers will have an easy and safe option for taking their soup with them.

In closing, it’s important to learn how to sell more soup to your customers. While research shows women are 50% more likely than men to order soup for lunch, this food is popular with almost everyone. If you own a soup restaurant, it’s important to know how to ensure your customers remain satisfied. This also means ordering plenty of cups and bowls for your customers. You’ll often obtain better prices by finding a supplier who offers cold and hot cups wholesale.

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Francis Pitt

Francis Pitt has made a name for himself in farm-to-table organics, working at restaurants in Portland, Seattle and Burlington, Vermont. While he has a taste for the extreme, most of his restaurant’s top sellers are much more down-to-earth, regularly featuring mushrooms gathered from the slopes of the Cascades, and fresh wild-caught seafood from the Oregon coast. Inspired by trends in Portland, his latest restaurant offers the ultimate chef’s table: dinner begins in the morning at his island collective farm, and 4 lucky guests every week get to follow the food, literally, from the field to the plate! Francis is a firm believer that you are what you eat — do you really want to be a chemistry set?

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