Use Soup Containers and Coffee Cups to Reinforce Your Branding at Corporate Events

If you run or manage a business, one of the most important things that you need to dedicate time and resources to would be marketing and advertising. It is important for businesses to find a voice in competitive markets, especially in this day and age. Finding a niche for your brand to fill and crafting an identity that resonates with your target audience is a prime requirement if you want to take your business forward and this is where the right marketing strategies can really contribute. Finding new and unique branding opportunities is something you should definitely keep an eye out for.

In this day and age, there can already be a number of avenues of marketing and advertising that make use of the internet and social media. Since the advent of the internet, more and more avenues have opened up and businesses routinely make creative use of these modes of marketing. In such a clime, it is important that you create your own space with your branding to have a voice that stands out Continue reading

Is Your Cafe Providing The Best Experience? Here Are Five Coffee Accessories To Always Keep Stocked

No one person drinks the same cup of coffee. It’s part of our natural individuality, shining through every little thing we do.

One person adds a dollop of sugar on top of a splash of milk to get their coffee turning a lovely shade of chestnut brown. Others will visit their favorite cafe to get a white chocolate mocha with a few extra shots to set them up for the rest of the day. Whatever way you customize your coffee, cafes today are eager at meeting you halfway and providing you an experience you’re eager to have again. With coffee only continuing to be one of the most popular drinks around the world it stands to reason you should consider how you approach your store, down to the cup of coffee stirrers by the front counter.

What are five ingredients no cafe should be without to keep customers coming back for more?

Hot Soup

It may seem a little odd to start off a list of must-have coffee accessories in a cafe with Continue reading